Lululemon needed an easy way to share store-specific info with relevant customers while maintaining corporate control over email design.

Lululemon was the lead sponsor for SeeWheeze, an annual run in Vancouver. Lululemon needed a site that could scale quickly to enable runners to register for their run seamlessly.

Lululemon needed to allow stores to make updates to their website by giving them the ability to change store information and add, remove, or modify local brand ambassadors and/or events.